Some Website Mistakes Which Can Affect Your SEO

Search engines are always choosy. They choose the listing of websites on their sites as per a set algorithm. A few key words make or mar the listing on the search engines. You may get a top slot for your website or the engine may just ban your site from listing. To avoid getting disappeared from the search engines it is advisable to follow the guidelines given below.

Do not go for graphic links in your site

Your links should not be made in Java Script or graphics. Search engines do not recognize links that are made in graphics. Your links should be in a text format. If you have a certain word for the link then you should have it in a plain text only. Stuffing your web site with many graphic links can be disastrous for your site.

Similarly,. Search engines cannot recognize text written on Flash. Avoid using flash unnecessarily. Too much of its use will make the site look shabby and may turn away visitors who do not like to move flash images.

Having Invisible Text

Earlier people used invisible text to ensure high ranking in search engines. However, now search engines are more cleaver than before, and with their algorithm based selection methods, these tactics can help search engines to ban your site. Therefore, do not use invisible texts in your website.

Using doorway or gateway pages

These pages are specially designed for search engines. They don't target the user and are full of keywords. The content of these pages are not relevant at all except to attract search engine crawlers. This is another mistake that many SEO tools commit. This is a bad and unethical approach to acquire high ranking. So, make website, which is relevant to your users, not for search engines.

Your title tag without a keyword

Your title tag is the most important factor that can help you get high ranking It is the sentence or words that your user sees on top bar of the Web browser. It is very important to use title tag intelligently. You can have your keywords in the title tag, which can help search engines to know about Web site. Hence, do it with innovation and creativity.

Do not be too Inconsistent And Ambiguous

Never make an irrelevant site, which does not talk about your business. Irrelevant sites usually do not attract traffic and end up in nowhere. Be focused on your business. Use every word, of your website, as a marketing tool for your business. The most important is to have a relevant site, which is good for both the customer and the search engine.

Not Using Word Tracker

By ignoring right keywords, you cannot reach your potential visitors. Keyword search should be the first step while designing the content of the website. If your site will have wrong keywords then you might busy answering about those businesses and services of others only Hence, Word tracker is your guide to choose right keyword for your website.

Bad Link Exchange

It is difficult to control other websites to link your site, but you can certainly restrict yourself to link with banned and absurd sites. Do not add your site just for the heck of getting reciprocal links. Be specific about your link partner.